Two NHL stars sue multi-million dollar company over online scandal

A pair of NHL star defensemen, John Carlson and Charlie McAvoy, have started a legal case against a marketing company, claiming it used their pictures wrongly. The case, talked about by sports reporter Jason Morrin, was filed in New York against a company called IF Management.

Morrin says the case accuses IF Management of wrongly using Carlson and McAvoy's names and pictures.

Both players were being represented by Alexander Aigen, who worked with IF Management until October 2023. After Aigen left, the company still kept using the players' pictures without permission.




Morrin says Carlson and McAvoy wanted to leave IF Management in November 2023.

Counsel for plaintiffs sent a letter to counsel for IF Management on January 22, 2024, demanding removal of Plaintiffs' Images from all of IF Management's websites. pic.twitter.com/i91YIKgkaI— Jason Morrin (@Jason_Morrin) April 19, 2024

In January 2024, they sent a letter asking IF Management to take down their pictures from its websites.

Plaintiffs made six total claims against IF Management and Steven Herz, including Violation of NY Civ. Rights Law, Deceptive Trade Practices, Violation of the Lanham Act, and Misappropriation of Name or Likeness.

Both players will play in playoff games this weekend. pic.twitter.com/yrt9r82oEE— Jason Morrin (@Jason_Morrin) April 19, 2024

The lawsuit filed by Carlson and McAvoy has six complaints in total, but it doesn't mention how much money they want. McAvoy and Carlson have a combined yearly salary of $17.5M, so clearly getting money in return is not their goal, more-so privacy and proper use of their photos on social media.

Source: Bladeofsteel
Two NHL Defensemen sue company over use of their likeness